PEDAGOGICAL POSSIBILITIES OF FASHION DESIGN IN THE DEVELOPMENT OF AESTHETIC TASTE OF FUTURE SPECIALISTS IN THE FIELD OF DESIGN
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УДК 378
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Information about authors: Melkova Svetlana Vasilyevna, PhD in Techniques, Associate Professor, Associate Professor of Department of Design, Kemerovo State University of Culture (Kemerovo, Russian Federation). E-mail: Veta_mail@mail.ru
Annotation: Among the many educational and educational tasks that universities solve during the professional training of specialists, a special place is occupied by the formation of aesthetic taste in future designers. Such a phenomenon of modern culture as fashion design has a direct impact on the formation of students’ aesthetic taste. The purpose of the article is to reveal the role of fashion design in shaping the aesthetic taste of design of students to identify its positive and negative impact on trainees. The article describes the problems of the development of aesthetic taste in design education, emphasizes the need to distinguish between the concepts of “artistic taste” and “aesthetic taste.” Particular attention is paid to the analysis of the concept of “fashion design,” which covers all areas of activity generated by fashion, including the costume design, fashion magazines, magazine covers, fashion illustrations, fashion albums, advertising of fashion brands, etc. Based on the analysis of works of modern fashion illustrators, a conclusion is made about the possibility of both, positive and negative effects of fashion illustration not only on formation of the aesthetic taste of people but also moral values and lifestyle. The results of an empirical study (questionnaire), confirming the high demand and relevance of fashion design in general and fashion illustrations, in particular, as a means of giving the information about clothing models are presented. The article presents the results of the work of Department of Design of Kemerovo State University of Culture (KemGIK) in the direction of fashion design: design of clothing collections, development of fashion illustrations, fashion albums, etc.
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Article ID in the RSCI:
Article file: Download
Information about authors: Melkova Svetlana Vasilyevna, PhD in Techniques, Associate Professor, Associate Professor of Department of Design, Kemerovo State University of Culture (Kemerovo, Russian Federation). E-mail: Veta_mail@mail.ru
Annotation: Among the many educational and educational tasks that universities solve during the professional training of specialists, a special place is occupied by the formation of aesthetic taste in future designers. Such a phenomenon of modern culture as fashion design has a direct impact on the formation of students’ aesthetic taste. The purpose of the article is to reveal the role of fashion design in shaping the aesthetic taste of design of students to identify its positive and negative impact on trainees. The article describes the problems of the development of aesthetic taste in design education, emphasizes the need to distinguish between the concepts of “artistic taste” and “aesthetic taste.” Particular attention is paid to the analysis of the concept of “fashion design,” which covers all areas of activity generated by fashion, including the costume design, fashion magazines, magazine covers, fashion illustrations, fashion albums, advertising of fashion brands, etc. Based on the analysis of works of modern fashion illustrators, a conclusion is made about the possibility of both, positive and negative effects of fashion illustration not only on formation of the aesthetic taste of people but also moral values and lifestyle. The results of an empirical study (questionnaire), confirming the high demand and relevance of fashion design in general and fashion illustrations, in particular, as a means of giving the information about clothing models are presented. The article presents the results of the work of Department of Design of Kemerovo State University of Culture (KemGIK) in the direction of fashion design: design of clothing collections, development of fashion illustrations, fashion albums, etc.
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